Agency of the Year 2016 winners: Greater China

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Written By

Campaign Asia

Date

December 6 2016

The Greater China awards were handed out in a ceremony tonight in Shanghai.

AGENCY CATEGORIES

China Creative Agency of the Year:

  • Gold: BBDO China
  • Silver: Ogilvy & Mather China
  • Bronze: McCann Worldgroup China

Hong Kong Creative Agency of the Year:

  • Gold: BBDO Hong Kong
  • Silver: McCann & Spencer
  • Bronze: TBWA\Hong Kong

Taiwan Creative Agency of the Year:

  • Gold: Ogilvy & Mather Advertising Taiwan
  • Silver: ADK TAIWAN
  • Bronze: Dentsu One (Taiwan)

Greater China Creative Agency of the Year:

  • Winner: BBDO

China Media Agency of the Year (Sponsored by Focus Media):

  • Gold: Starcom China
  • Silver: Mindshare China
  • Bronze: PHD China

Hong Kong Media Agency of the Year:

  • Gold: Carat Hong Kong
  • Silver: OMD Hong Kong
  • Bronze: Mindshare Hong Kong

Taiwan Media Agency of the Year:

  • Gold: Zenith Taiwan
  • Silver: MEC Taiwan
  • Bronze: PHD Taiwan

Greater China Media Agency of the Year (Sponsored by Tencent):

  • Winner: Publicis Media

China Digital Agency of the Year (Sponosored by HdtMEDIA):

  • Gold: Isobar China Group
  • Silver: Ogilvy & Mather China
  • Bronze: Amber Communications

Hong Kong Digital Agency of the Year:

  • Gold: Isobar Hong Kong
  • Silver: TBWA\Digital Arts Network Hong Kong
  • Bronze: Ogilvy & Mather Hong Kong

Taiwan Digital Agency of the Year:

  • Gold: Media Palette Taiwan
  • Silver: OgilvyOne Taiwan
  • Bronze: Wunderman Taiwan

Greater China Digital Agency of the Year (Sponsored by Tencent):

  • Winner: Dentsu Aegis Network

Greater China Independent Agency of the Year:

  • Gold: @comm Content Driven Integrated Communication
  • Silver: Reuter Communications
  • Silver: Tian Yu Kong China
  • Bronze: 180

Greater China PR Agency of the Year:

  • Gold: Ogilvy Public Relations China
  • Silver: Reuter Communications
  • Bronze: Red Bridge Communications

Greater China Experiential Marketing Agency of the Year:

  • Gold: Uniplan China
  • Silver: Imagination (Hong Kong)
  • Bronze: Jack Morton Worldwide

Greater China Integrated Agency of the Year:

  • Gold: Isobar China Group
  • Silver: BBDO and Proximity China
  • Bronze: McCann Worldgroup China

Greater China Specialist Agency of the Year:

  • Gold: MEC Digital Performance Hong Kong
  • Silver: McCann Health Greater China
  • Bronze: Vpon Big Data Group Greater China

PEOPLE CATEGORIES

Greater China Account Person of the Year:

  • Winner: Kathy Shen | Wunderman China
  • Runner-up: Sharlene Wu | BBDO China

Greater China Agency Head of the Year:

  • Winner: Chris Chen | Trio Isobar
  • Runner-up: Tan Tze Kiat | BBDO China

Greater China Creative of the Year:

  • Winner: Richard Yu | ADK TAIWAN
  • Runner-up: Awoo Lai | BBDO China

Greater China Corporate Communications Team of the Year:

  • Winner: Poi Yu & Team | BBDO Greater China
  • Runner-up: Rannie Boydston and Marketing Team | Edelman China

Greater China New Business Development Team of the Year:

  • Winner: The “International Chinese” New Business Eaters | McCann & Spencer
  • Runner-up: Isobar Unilever Team | Isobar Shanghai

Greater China Strategic/Brand Planner of the Year:

  • Winner: Tony Chang | Wunderman China
  • Runner-up: April Chang | Trio Isobar

Greater China Channel/Engagement Planner of the Year:

  • Winner: Doris Li | PHD China
  • Runner-up: Eva Lin | Trio Isobar

Greater China Talent Management Person/Team of the Year:

  • Winner: Team BBDO Dynamic | BBDO Greater China
  • Runner-up: Carat China HR Team | Carat China

Greater China Young Achiever of the Year:

  • Winner: Chaojie Miao | Mindshare China
  • Runner-up: Kenson Chan | McCann & Spencer
Brendan Ma